6 Design tips to remember when creating business cards

They are likely to be the smallest marketing tool you possess but business cards pack a real punch when it comes to getting your name out there. From small businesses to independent retailers and even global organisations, a business card can do a lot for your brand and your connections. For many people it will be their first introduction to who you are and what you offer. A first introduction to your brand colours, your brand message and more importantly, you! With so many cheap, flimsy business cards on the market, it’s important that yours stands out from the crowd and makes a bit of an impact with your customer or newest business contact. With this in mind we look at 6 things to remember when designing your next business card.

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Stand out this October with these 5 great print ideas for Halloween

If you think your business and Halloween have nothing in common – you’re very wrong. Every business should get spooky for Halloween. Getting into the spirit of Halloween will allow you to get creative, engage with your customers and give your business the chance to show off your products or services. In today’s blog post, we take a look at the best ways to print for Halloween and your business.

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Why roll up banner stands should be on your Christmas list

With the festive season quickly approaching, craft fairs, Christmas markets and winter wonderlands will all be starting to pop up across the land. This means plenty of footfall for companies to sell products to, and more importantly, customers looking for ways to part with their cash. Whether it’s at a local village craft fair or a Christmas market in a busy town, city or even shopping centre, the coming weeks will present a great opportunity for small businesses to really showcase their craft and sell their products, whatever the industry. This means it’s time for you to start planning your stall and display – how can you really make an impact on those Christmas shoppers.

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4 ways to be green: A guide to green printing

These days, it’s important for everyone to be kinder to the environment. In years gone by, eco friendly practices weren’t for everyone – but with the developments in research and the financial rewards available from best eco practices, it’s vital for many. At Digital Printing – we’re obsessed with being as green as we possibly can, always adhering to and developing our environmental policy and of course – offering our customers the chance to be as green as they can too.

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Leaflet fails – 4 things to avoid

When it comes to creating a printed leaflet, we all want to stand out from the crowd and actually add some form of value to those customers who will be reading it. Leaflets can be used in many situations but you want to make the right impression from the start – this can be through your message, your design or even as far as the type of paper used to print the leaflet. We’ve seen some great examples of leaflets done well over the years but we have also seen some howlers, leaflets that really shouldn’t have been printed in the first place. The following leaflet is appropriately titled “MAY MADNESS” and it certainly is madness. Here are 4 things we can all learn from this flyer.

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5 ways to ensure you get the most from your business cards

Business cards are the best introduction to your business. First impressions will last forever, and in the case of a business card – this opportunity is vital. But just what makes a brilliant business card? In today’s blog post, we take a look at what the best ways are to ensure your business card is kept, rather than disregarded and admired, rather than frowned upon.

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Planning your print for Christmas 2014

Christmas may be the last thing on your mind right now, but as we move closer to the shorter days and longer nights and further away from the warm sunshine of summer – Christmas will be here sooner than you think. Christmas is the busiest time of the year in the print industry and so preparing early for all your print needs is a must. In today’s blog post we take look at a 5 step guide to preparing for print this Christmas. Read Full Article

What makes a good banner stand?

This is a question that we are often asked but just what does it take to make a good banner stand? The look and feel of your banner stand is only half the battle when it comes to making an impression on your customers. The last thing any company wants to do is spend time on designing and money on printing a banner stand only for your customers to not even notice them. So, to help you get your customers to sit up and take notice of your next banner stand, here are just a few pointers to keep in mind the next time you are thinking of using banner stands.

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Your guide to proofing in print

As printing professionals, we simply cannot reiterate the importance of the proofing process enough. It’s an often overlooked process and the results of overlooking can be disastrous. These days, people are relentless when it comes to pointing out typos and this means one thing – you’re a target.

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Top tips for designing leaflets for the fashion industry

The fashion industry is one that is filled with glitz and glamour, lots of catwalk shows and plenty of famous faces. With so many fashion brands in the marketplace, making a customer want to part with their money for your brand can be a challenging one. This is why we see so many promotional channels used by fashion brands both online and offline, and one popular promotional tool is the use of printed leaflets. Today we take a look at the role of leaflets in the fashion industry, and what you need to consider when designing for it.

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