Tips for self-adhesive vinyl application

Vinyl banner with fictive printSelf-adhesive vinyl is a striking, noticeable and long-lasting form of marketing that’s really effective both inside and outdoors. From adhesive window graphics and posters to custom vinyl stickers, vinyl advertising and vinyl sticker printing have never been more popular. Some people may worry that it’s tricky to apply and if that sounds like you, fear not! With a little preparation and the right materials, your self-adhesive vinyl will go up easily and smoothly. Read Full Article

Avoid these classic common print mistakes

Young graphic designer at work in office.Everybody makes mistakes. Even the most conscientious and focussed among us can suffer a tiny lapse of concentration that leads to an error and if you’re in business those small mistakes can cost big money. Imagine taking delivery of your new brochures only to discover a spelling mistake or pricing error. It’s so easy to overlook something small that will ultimately render your print useless, especially when you’ve been looking at artwork for hours or days. However, you can avoid common mistakes by going through a checklist before you send your job to print. Read Full Article

Spice up your business cards this year

business card“New year, new me!” might be said with the best intentions but it doesn’t always last long into the year. However, a new year is an ideal time to look at your marketing and a great way to make a lasting impression is to create stunning new business cards. Read Full Article

Get the perfect printed menus for 2019

Romantic couple in restaurantWhether or not you make (and keep) resolutions in January, there’s no doubt that a new year brings new opportunities for your business. It’s a perfect time to take a fresh look at your marketing and if you’re in the catering or hospitality sector it’s a great time to update, refresh or redesign your menus. Read Full Article

Exhibitions – Seven steps to success

exhibitionsWith every New Year comes new opportunities. Exhibitions showcase new products, services and businesses. If you’re exhibiting or even visiting a trade show or industry event be sure to make the most of them with the right marketing.  Of course, you’ll bring business cards and leaflets visitors can take away, but there’s so much more you can do. Read Full Article

Five printing ideas for the festive period

ben-white-170542-unsplashAt this time of year business and socialising often go hand-in-hand. Christmas is a great time to network, visit customers and reacquaint yourself with old contacts. When it comes to Christmas print and design we can stray a little from the usual style (Christmas comes but once a year after all). As a business, you can also get creative in how you advertise when hosting or attending festive events or even in how you promote your brand on your own premises. Here are five Christmas print ideas to help market your business over the festive period. Read Full Article

Direct marketing ideas for your travel and tourism business

Direct Marketing IdeasThe Internet has completely changed the way we shop for everything from clothes to holidays. It’s also changed how companies do business and the travel and tourism industry is no different. However, travel and tourism is just one of many sectors who are increasingly aware of the advantages of using direct marketing and print alongside digital media. Read Full Article

The Small Business owner’s guide to digital printing

small business owner's guide to digital printingIn recent years the quality of digital print has improved so much that it’s hard to tell the difference between jobs printed digitally and those produced with traditional offset printing. That’s one reason why digital printing has become so popular among small businesses. If you’re ready to boost your business with printed marketing our small business owner’s guide to digital printing will answer a few common questions. Read Full Article

What are the different types of printing?

Printing process - digital printing, screen printing, litho printingMany people are familiar with terms like digital printing, screen printing, laser printing etc. But do we really know what they mean? We might use laser printers in the office or at home but for marketing such as leaflets, booklets, stationery or flyers we need to use a professional print company. Read Full Article