Outdoor advertising is everywhere. On bins, on buses, on billboards… every place you look. If you want to raise your company profile and guarantee your brand, product or services will reach large numbers of people, then outdoor advertising is perfect for you.
There are over 40 different types of outdoor advertising but we’ve listed our top three recommendations to help get your business noticed:
Generally placed along city streets and urban areas for high visibility, roadside billboards reach people where they live, work and play. The most memorable billboards use compelling images, bold colours and wordplay for high impact. Billboards are ideal for brand-building but try not to include too much information as typically, people have less than 3 seconds to take in your message – try to stick to six words or less. If your budget will support it, buy two or three billboards and choose their locations wisely based on your target audience to ensure maximum reach. When people see your product, service or brand advertised on billboards, they’ll know you are serious about your business!
It’s not just about billboards, there are plenty of outdoor poster sites and sizes to suit all budgets. Outdoor posters are a fantastic way to advertise and will help give your business some serious exposure – advertise on walls, bus and rail media, street furniture, sports media and so much more. What’s important, is that your outdoor poster is put in front of a captive audience based on geographical location. A few well-chosen poster spots in your targeted area will raise your company’s profile and drive sales.
Vinyl PVC Banners
When printing outdoor advertising, please consider the UK weather! Vinyl PVC banners are water resistant and perfect for outdoor use to help promote your business. High impact vinyl banners can provide a great visual aid and if done professionally can really help make a lasting impression. For example, a vinyl banner placed outside your business will communicate your key messages and also offer a great way to highlight special offers and discounts. This provides an opportunity to engage with your customer before they even enter your premises.
You really can’t choose a better partner for your outdoor advertising campaign than DigitalPrinting.co.uk. Our top quality digital printing process ensures the perfect quality for large – or very large format. There’s no minimum print run, so your Vinyl PVC banners, outdoor posters and billboards can be seen in as many or few locations as you like. You’ll be surprised how little a campaign can cost so get in touch with the team at DigitalPrinting.co.uk. today and find out more about how your outdoor advertising campaign can help your business!